Facebook API approval: what it actually takes

The real timeline

Dates from PostWire's own submission, not an estimate.

• 3 Jul 2026
  Data Use Checkup completed.
• 14 Jul 2026
  Approved together with the Instagram permissions.

Gotchas nobody documents

• You post to a Page, never to a personal profile — the API has no path for personal timelines.
• Reels and Stories do not use the plain feed endpoint. Video Reels and video Stories go through a three-phase resumable upload (start, file URL, finish), and photo Stories require uploading the photo unpublished first.
• Same asynchronous fetch as Instagram: Meta pulls the media URL itself, so the URL must outlive your request.

Permissions you have to request

• pages_manage_posts
• pages_show_list
• pages_read_engagement
• business_management
• public_profile

Media requirements

Optional. Text-only posts work — the only platform here where that is true.

Or skip the review entirely

PostWire has already been through this. You post through PostWire's approved app, so there is no submission, no demo video and no waiting.

curl -X POST https://postwire.io/api/post \
  -H "Authorization: Bearer $POSTWIRE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"platforms":["facebook"],"text":"Shipped."}'

Or, from an AI agent, one MCP tool call: npx -y postwire-mcp then post_to_social.

Questions people actually ask

Do I need approval to post to Facebook via API?

Yes, for posting to Pages you do not own you need Meta App Review. Facebook is the one major network in this list that will accept a text-only post with no media at all.

Can I skip Facebook approval by using PostWire?

Yes. PostWire has already been through this review, so you post to Facebook through PostWire's approved app with one REST call or one MCP tool call, and never file a submission yourself.

See every platform side by side on the API approval index.