Every price below was read off the vendor's own pricing page on 23 August 2026. We build PostWire, so read the "where it falls short" line on ours first — it is the honest one.
The only unit here that does not grow when you add a network. One business on four networks is $9; ten client businesses are $29. Free tier includes TikTok and needs no card. Ships a REST API and an MCP server, so agents can publish too.
Where it falls short: Monthly post caps on every plan. No analytics, no comment inbox, no video generation.
Fourteen networks, years in production, no post caps, and per-profile rates that step down to $1.99 at volume.
Where it falls short: No permanently free tier — a 28-day trial on Launch only — and $149 is a steep first step for one business.
20 accounts on the $29 tier, plus AI avatar video, carousels, quote cards, comment and DM automation, analytics, and official n8n and Make nodes.
Where it falls short: No free plan (7-day trial), and the agency tier is $499 once you pass 40 accounts.
Open source under AGPL and no post metering on any plan. If you run it yourself it costs nothing but server time.
Where it falls short: Self-hosting does not include the platform approvals: you still file your own TikTok audit and Meta app review, which is weeks per platform.
A decade of reliability, real analytics, an engagement inbox and a good mobile app.
Where it falls short: Per-channel billing compounds: one business on five networks is $25/mo, and fifty channels is around $250.
Unlimited uploads on every paid plan, generous video processing minutes, white-label on the $50 tier.
Where it falls short: The free plan excludes TikTok — the one platform most people want to test first.
| Tool | Entry price | Billed per | Best for |
|---|---|---|---|
| PostWire | Free (1 brand) · $9 for 3 · $29 for 10 | brand — one business, networks unlimited | One business, or an agency with several |
| Ayrshare | $149 · $299 · from $599 | user profile (holds up to 14 accounts) | Large agencies and platforms embedding posting |
| Blotato | $29 · $97 · $499 | social account | Creators who want the content made as well as posted |
| Postiz | Free self-hosted · $29 hosted (5 channels) | channel | Teams who would rather self-host |
| Buffer | Free (3 channels) · $5 per channel | channel | Solo users who want a polished, mature tool |
| Upload-Post | Free (2 profiles) · $24 · $50 · $147 | profile | High-volume publishing at a fixed price |
Not the monthly price — the unit. A "channel" is one login. A "profile" on Ayrshare holds up to thirteen accounts. A "brand" on PostWire is one business with as many networks as it has. So the same setup produces very different bills:
| Your setup | PostWire | Buffer | Blotato | Postiz | Upload-Post | Ayrshare |
|---|---|---|---|---|---|---|
| One business, 4 networks | $9 | $20 | $29 | $29 | $24 | $149 |
| Agency: 10 clients × 5 networks | $29 | $250 | $499 | $99 | $147 | $299 |
Where we lose: a pile of unrelated accounts that are not one business each (Blotato fits those cheaper), very high posting volume (Postiz has no caps, we do), analytics and an inbox (Buffer), and hundreds of profiles (Ayrshare's rate steps down to $1.99 each).
Deeper one-on-one comparisons: vs Ayrshare · vs Blotato · vs Postiz · vs Buffer · vs Upload-Post · all of them