Social media tool cost for agencies: 3 to 50 clients
The monthly bill of 15 tools for an agency with 3, 5, 10, 25 or 50 client businesses, each on 5 networks — the cheapest plan of each, in the unit it actually bills, with the pricing page and the date every number was read.
Every tool, every size
Per month, monthly billing, USD. Each price links to the page it was read from.
| Tool and unit | 3 clients | 5 clients | 10 clients | 25 clients | 50 clients | Source, read on |
|---|---|---|---|---|---|---|
| PostWireBusiness (every network included) | $9Starter | $29Pro | $29Pro | $99Agency | $99Agency | src/plans.js — pricing |
| AyrshareSocial profile (a client, any networks) | $299Launch | $299Launch | $299Launch | $599Business | $778.80Business | ayrshare.com, Oct 9, 2026 |
| Upload-PostProfile (a client: one account per network) | $24Basic | $24Basic | $50Professional | $50Professional | $147Advanced | upload-post.com, Oct 9, 2026 |
| ZernioConnected account (one network of one client) | $63per account | $93per account | $168per account | $343per account | $468per account | zernio.com, Oct 9, 2026 |
| bundle.socialPosts a month (unlimited accounts on paid plans) | $100Pro | $100Pro | $100Pro | $100Pro | $100Pro | bundle.social, Oct 9, 2026 |
| Post BridgeConnected accounts (plan caps) | $39Marketer | $99Operator | $99Operator | $125Operator | $250Operator | post-bridge.com, Oct 9, 2026 |
| PostizChannel (one network of one client) | $49Pro | $49Pro | $99Ultimate | Not listedno price for this size | Not listedno price for this size | postiz.com, Oct 9, 2026 |
| BlotatoConnected accounts (plan caps) + AI credits | $29Starter | $97Creator | $499Agency | Not listedno price for this size | Not listedno price for this size | blotato.com, Oct 9, 2026 |
| BufferChannel (one network of one client), cheaper past 10 | $80Essentials | $120Essentials | $195Essentials | $270Essentials | $395Essentials | buffer.com, Oct 9, 2026 |
| HootsuiteUser seat (Standard: 10 accounts), billed annually | $199Professional, 1 user (annual) | $199Professional, 1 user (annual) | $199Professional, 1 user (annual) | $199Professional, 1 user (annual) | $199Professional, 1 user (annual) | hootsuite.com, Oct 9, 2026 |
| MetricoolBrand (a client, one profile per network) | $25Starter | $25Starter | $45Starter | $107Advanced | $210Advanced | metricool.com, Oct 9, 2026 |
| PublerSocial account (+ per extra member) | $56Professional | $92Professional | $180Professional | $452Professional | $900Professional | publer.com, Oct 9, 2026 |
| LaterSocial Set (one profile of each network) | $65Growth | $95Growth | $170Growth | $395Growth | $770Growth | later.com, Oct 9, 2026 |
| LoomlySocial accounts (plan bundles) | $332Beyond | $332Beyond | $332Beyond | Not listedno price for this size | Not listedno price for this size | loomly.com, Oct 9, 2026 |
| Sprout SocialUser seat (Essentials: 5 profiles) | $399Professional, 1 seat | $399Professional, 1 seat | $399Professional, 1 seat | $399Professional, 1 seat | $399Professional, 1 seat | sproutsocial.com, Oct 9, 2026 |
5 networks and about 20 posts per client a month. Hootsuite publishes annual per-user prices only (1 user). "Not listed": the tool shows no price for that size, or the price failed our last re-check.
Where PostWire is ahead for an agency
- One price per business. A client on 3 networks or on 10 costs the same, so adding TikTok or YouTube for a client never moves the bill. Per-channel and per-account tools bill each network of each client.
- Each network's post written for you from one brief, AI included in the plan — a hook-first TikTok caption, a YouTube title and tags, a longer LinkedIn post — then published or scheduled together.
- Client approval from a link. On Pro and above a client approves each network's version from a signed link, without a PostWire account (5 approvers per business on Pro, 25 on Agency).
- Team seats included: 25 on Pro, 100 on Agency, with roles (editor, contributor, approver, viewer), each limitable to some clients.
- Start free, no card (1 business), and a 14-day refund on every paid plan.
Your agency's numbers
Computed by the same code as the tables on this page. Monthly billing in USD, before tax; Hootsuite publishes annual prices only. "Not listed" means the tool shows no price for that size.
Questions people ask
How much does a social media tool cost for an agency?
It depends on the unit the tool bills. For 3, 5, 10, 25, 50 client businesses on 5 networks each, PostWire costs $9, $29, $29, $99, $99 a month; the table shows every other tool's cheapest plan for the same sizes, each read on its pricing page.
Which pricing unit is cheapest for agencies?
Per business (brand, profile or social set): a client on many networks counts once. Per channel or per connected account multiplies by the networks of every client.
Why do per-channel tools cost more for an agency?
Because they bill every network of every client. 10 clients on 5 networks are 50 channels or accounts on a per-channel tool, and 10 businesses on PostWire.
Do the prices include writing the posts?
PostWire's do: each plan includes the AI that writes each network's version from one brief. The other prices in this table are the publishing plans as listed on each vendor's pricing page.
How were these prices checked?
Each competitor tier was read on the vendor's own pricing page on the date shown, and a script re-reads the page and withdraws any number that no longer matches (it is then shown as Not listed). If a vendor changed its prices since, its page wins.
Type one idea and see the post each network gets.
The demo on the home page writes live, with no account, and never publishes. The free plan covers one business — every network connects free, 2 networks per post — with no card and no time limit. Paid plans have a 14-day refund.