What a social media tool costs for 50 clients

50 client businesses, each on 5 networks, about 20 posts per client a month. For every tool below: the cheapest plan on its own price list that covers it, in the unit it bills, with the link and the date we read it.

Short answer. PostWire Agency covers 50 clients for $99 a month, every network of every client included and each network's post written for you, with client approval links and 100 team seats. On the other tools in this table the same 50 clients cost from $100 (bundle.social) to $900 (Publer).

Competitor prices read on each vendor's pricing page on the date in its row; PostWire's from src/plans.js, the code that bills you.

50 clients on 5 networks: every tool's bill

Sorted by the monthly price. The unit decides the bill: a per-channel tool counts 250 channels here, a per-business tool counts 50.

Monthly billing, USD, before tax. Hootsuite shows annual per-user prices only (1 user counted). Each price links to the page it was read from.
ToolHow it's countedCheapest plan that covers itPer monthSource, read on
PostWire50 × businesses50 businesses fit in Agency (50 businesses)$99Agencysrc/plans.js — pricing
bundle.social250 × social accountsPro: unlimited social accounts, 10,000 posts a month (here 5,000, a post counted once per network)$100Probundle.social, Oct 9, 2026
Upload-Post50 × profiles50 profiles fit in Advanced (75 profiles)$147Advancedupload-post.com, Oct 9, 2026
Hootsuite250 × social accountsProfessional, 1 user (annual): unlimited social accounts$199Professional, 1 user (annual)hootsuite.com, Oct 9, 2026
Metricool50 × brands50 brands fit in Advanced (50 brands)$210Advancedmetricool.com, Oct 9, 2026
Post Bridge250 × connected accountsOperator: $99 for 99 connected accounts, + 151 × $1$250Operatorpost-bridge.com, Oct 9, 2026
Buffer250 × channels250 channels: 10 × $6, 15 × $4, 25 × $3, 200 × $1$395Essentialsbuffer.com, Oct 9, 2026
Sprout Social250 × social profilesProfessional, 1 seat: unlimited social profiles$399Professional, 1 seatsproutsocial.com, Oct 9, 2026
Zernio250 × connected accounts250 connected accounts: first 2 free, 8 × $6, 90 × $3, 150 × $1$468per accountzernio.com, Oct 9, 2026
Later50 × social setsGrowth: $50 for 2 social sets, + 48 × $15$770Growthlater.com, Oct 9, 2026
Ayrshare50 × social profilesBusiness: $599 for 30 social profiles, + 20 × $8.99$778.80Businessayrshare.com, Oct 9, 2026
Publer250 × social accounts250 social accounts: 225 × $4 (every 10th free: 25)$900Professionalpubler.com, Oct 9, 2026
Blotato250 × connected accounts—Not listedno price for this sizeblotato.com, Oct 9, 2026
Loomly250 × social accounts—Not listedno price for this sizeloomly.com, Oct 9, 2026
Postiz250 × channels—Not listedno price for this sizepostiz.com, Oct 9, 2026

Where PostWire is ahead for an agency

  • The lowest bill in this table for 50 clients. Agency: $99 a month. The next one is bundle.social at $100 (Pro).
  • One price per business. A client on 3 networks or on 10 costs the same, so adding TikTok or YouTube for a client never moves the bill. Per-channel and per-account tools bill each network of each client.
  • Each network's post written for you from one brief, AI included in the plan — a hook-first TikTok caption, a YouTube title and tags, a longer LinkedIn post — then published or scheduled together.
  • Client approval from a link. On Pro and above a client approves each network's version from a signed link, without a PostWire account (5 approvers per business on Pro, 25 on Agency).
  • Team seats included: 25 on Pro, 100 on Agency, with roles (editor, contributor, approver, viewer), each limitable to some clients.
  • Start free, no card (1 business), and a 14-day refund on every paid plan.

Change the numbers

Your client count, networks per client and posts per client. The table updates with each tool's cheapest plan.

Computed by the same code as the tables on this page. Monthly billing in USD, before tax; Hootsuite publishes annual prices only. "Not listed" means the tool shows no price for that size.

Questions people ask

What do social media tools cost for 50 clients?

For 50 client businesses on 5 networks each, with about 20 posts per client a month, the cheapest plan of each tool in this table: PostWire $99 (Agency), bundle.social $100 (Pro), Upload-Post $147 (Advanced), Hootsuite $199 (Professional, 1 user (annual)), Metricool $210 (Advanced). Every competitor price was read on the vendor's own pricing page on the date next to it; PostWire's comes from the code that bills you.

How much does PostWire cost for 50 clients?

$99 a month on Agency (50 businesses fit in Agency (50 businesses)). PostWire charges per business: every network connects on every plan and a client's networks never change the price. Billed yearly it is 20% less. Paid plans have a 14-day refund.

Why do per-channel tools cost more for an agency?

Because they bill every network of every client. 50 clients on 5 networks are 250 channels or accounts on a per-channel tool, and 50 businesses on PostWire.

Do the prices include writing the posts?

PostWire's do: each plan includes the AI that writes each network's version from one brief. The other prices in this table are the publishing plans as listed on each vendor's pricing page.

How were these prices checked?

Each competitor tier was read on the vendor's own pricing page on the date shown, and a script re-reads the page and withdraws any number that no longer matches (it is then shown as Not listed). If a vendor changed its prices since, its page wins.

Type one idea and see the post each network gets.

The demo on the home page writes live, with no account, and never publishes. The free plan covers one business — every network connects free, 2 networks per post — with no card and no time limit. Paid plans have a 14-day refund.