White-label social media scheduler: your brand on client links, approvals and reports
Short answer. On PostWire Agency ($99 a month, 50 client brands) your clients see your agency, not PostWire: no PostWire mark on the client link, the approval page or the connect page, approval emails from your agency's name, and a monthly PDF report with your logo. Two things still say PostWire: the postwire.io address of the links, and the networks' own sign-in screens.
Agency Founding 20: the Agency plan at $59 a month for the first 12 months (then $99), for the first 20 agencies.
We move your calendar for free within 48 hours. Full refund within 14 days of a payment.
20 seats in total; the live count is on the offer page.
See the founding offer — $59 a monthWhat carries your brand, and what does not
| On Agency | Whose brand |
|---|---|
| Client link (one per brand, 30 days) | Your agency's name and logo, no PostWire mark |
| Approval page | Your agency's name and logo, no PostWire mark |
| Connect page | Your agency's name and logo, no PostWire mark |
| Approval emails | From your agency's name, replies to your address; sent from postwire.io's domain |
| Monthly client report (PDF) | Your agency's logo |
| Address of the links | postwire.io (no custom domain) |
| The network's sign-in screen (TikTok, Meta, Google) | Names PostWire: the network shows the app that asks |
White label on each PostWire plan
| PostWire plan | Client brands | White label | Monthly client report | Per month |
|---|---|---|---|---|
| Starter | 3 | None: PostWire's mark on client links | No | $9 |
| Pro | 10 | Your agency's name and logo, plus a small "Approvals by PostWire" footer | Yes, PDF | $29 |
| Agency | 50 | Full: no PostWire mark on client links, approval pages or connect pages; approval emails from your agency's name | Yes, PDF | $99 |
| Scale | 200 | Full: no PostWire mark on client links, approval pages or connect pages; approval emails from your agency's name | Yes, PDF | $299 |
Source: src/plans.js, the code that bills you. With Agency Founding 20 the Agency plan is $59 a month for the first 12 months.
White label on other tools, as their pricing pages list it
| Tool | Plan that lists it | What the page says | Per month | Source, read on |
|---|---|---|---|---|
| PostWire | Agency | Full white label: no PostWire mark on client links, approvals or connect pages | $99 | src/plans.js |
| Upload-Post | Professional (25 profiles, 2 seats) | "white-label" | $50 | upload-post.com, Sept 26, 2026 |
| Loomly | Beyond (60 social accounts) | "custom branding" | $332 | loomly.com, Oct 9, 2026 |
Only the tools whose pricing page we read lists white labelling or custom branding by name; we did not check what each one covers. Monthly billing, USD.
What PostWire does not do
Before you move 50 clients, what is missing today:
- No LinkedIn company Pages. LinkedIn publishes to a personal profile, text posts.
- No Threads, Pinterest, Reddit or Google Business Profile. PostWire publishes to TikTok, Instagram (business and creator accounts), Facebook Pages, YouTube, LinkedIn, X, Bluesky, Mastodon, Telegram and Discord.
- No custom domain. Client links open on postwire.io, and approval emails go out from postwire.io's sending domain, with your agency's name as the sender and your reply-to address.
- The networks' own sign-in screens say PostWire when a client connects an account: that screen belongs to TikTok, Meta or Google, not to us.
- No social inbox. PostWire writes, schedules, publishes and reports; it does not collect comments and DMs in one place.
- The founding price has two smaller numbers for its 12 months: 100 X (Twitter) credits a month instead of 600, and a smaller monthly AI writing budget. Everything else is the Agency plan.
Questions people ask
What is a white-label social media scheduler?
A scheduler whose client-facing parts — the link a client opens, the approval page, the emails, the report — carry the agency's brand instead of the tool's. On PostWire Agency the client links, approval pages and connect pages carry no PostWire mark, approval emails come from your agency's name and the monthly report carries your logo.
How much does a white-label social media tool cost?
PostWire Agency, with the full white label and 50 client brands, is $99 a month ($59 for the first 12 months with Agency Founding 20). Pro at $29 shows your name and logo with a small "Approvals by PostWire" footer. On the pages we read, Upload-Post lists white-label on Professional at $50 (Sept 26, 2026) and Loomly custom branding on Beyond at $332 (Oct 9, 2026).
Can I use my own domain?
No. Client links open on postwire.io and approval emails are sent from postwire.io's domain, with your agency's name as the sender and your address for replies.
Will my client see PostWire anywhere?
On Agency, not on the link, the approval page, the connect page, the emails or the report. When a client connects TikTok, Instagram or YouTube, the network's own sign-in screen names PostWire, because that is the app asking for access.
Agency Founding 20: 20 seats at $59 a month
Agency Founding 20: the Agency plan at $59 a month for the first 12 months (then $99), for the first 20 agencies.
We move your calendar for free within 48 hours. Full refund within 14 days of a payment.
20 seats in total; the live count is on the offer page.
See the founding offer — $59 a month